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Human Centered Design (HCD) is the process by which engineers and designers put humans at the center of the design process through needs finding and iterative design to provide solutions that are useful to stakeholders. HCD is a problem-solving approach that uses design thinking methods and tools to identify the unmet needs of a population in order to collaboratively and iteratively develop solutions.
Divergent and convergent cycles of HCD
Learn more about the Siebel Center for Design and HCD here: